Magnús Smári
Smárason
Sovereign AI by Design.

“Not knowledge transfer — judgment transfer”
I operate across a continuum: understanding AI systems, governing them responsibly, building the infrastructure, and transferring sovereignty to the organisations that own them. Governance is what makes building possible. Building without foundations fails. Foundations without building stagnate. The answer is both, in sequence.
At University of Akureyri, I led Iceland's first comprehensive university AI policy and oversee production systems including BORG (hybrid AI platform) and Arctic Tracker (conservation monitoring). I teach AI implementation courses, host the Temjum tæknina podcast, served on the Technology Development Fund expert panel at Rannís (spring and fall 2025), and am co-authoring The Irreducible Human (Brill Publishers).
My research is empirically grounded, not theoretical. The thesis identifies two systemic problems: Responsibility Fog — how accountability dissolves when decisions get distributed across algorithms and committees — and Cognitive Debt — how judgment atrophies when we outsource thinking to machines.
Before this work, I spent sixteen years as a paramedic and firefighter — learning pattern recognition under pressure and diagnostic thinking when stakes are real. In November 2022, the week I moved to office work, ChatGPT launched. I started building AI systems immediately.
The models are commoditising. The value has shifted to context, orchestration, governance, and domain knowledge — all of which are local, organisational, cultural, and human. Small nations have structural advantages here. Iceland’s renewable energy, cultural coherence, and EU-adjacent regulatory position are strengths, not limitations.
The question driving my work: How do we deploy AI that builds human capacity instead of replacing it?
AI Project Manager
University of Akureyri
Leading AI integration across the institution — from governance policy through production systems to capacity building.
My work spans policy, research, education, and production systems. Each role has reinforced a consistent principle: technology serves people, not the reverse.
Expert Panel Member
Rannís — Icelandic Centre for Research
2025–Present
Evaluating research proposals with focus on AI and technology
Course Instructor — "Taming Technology"
University of Akureyri Continuing Education
2025
Teaching people to use AI at work — over 100 participants have completed the course
Mason
Family Trade
From early age
Grew up working in masonry with my father, learning the trade from the ground up
Paramedic & Firefighter
Akureyri Fire & Rescue
2007–2022
Sixteen years of pattern recognition under pressure and diagnostic thinking when stakes are real
Master's in Social Sciences (AI and Society)
University of Akureyri
2024–2026
Beyond Fragmentation: A Life-Value Alternative for AI Governance
An empirically grounded study analyzing systemic failures in AI governance. Introduces the concepts of "Responsibility Fog" and "Cognitive Debt" and demonstrates the "Investment-Sentiment Gap" – that 41% of venture capital flows to projects workers reject while only 1.26% goes to those they want automated.
Bachelor of Arts in Law
University of Akureyri
2012–2015
Mandatory Data Retention by Telecommunications Companies
Legal analysis concluding that Icelandic data retention constituted an unlawful restriction on human rights, based on the European Court of Justice ruling. Identified unclear distribution of responsibility in surveillance systems – a precursor to the "Responsibility Fog" concept.
Journeyman Certification in Masonry
Reykjavík Technical School
2004
Context Architecture
- AI System Design & Orchestration
- Large Language Models (LLMs)
- Multi-Agent Systems
- Sovereign AI Infrastructure
- Production System Development
Governance & Policy
- AI Policy Development
- EU AI Act Readiness
- Risk Assessment & Mitigation
- Institutional Strategy
- Change Management
Training & Transfer
- Course Design & Instruction
- Academic Writing & Research
- Podcast & Public Speaking
- Context Transfer & Documentation
- Bilingual Communication (IS/EN)
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I work with institutions navigating AI — from policy to infrastructure.